The NAB Leadership Foundation is excited and honored to announce the 2025 Celebration of Service to America Award winners. These local radio and television stations have proven their excellence and commitment to community service through their dedication and initiatives put forth in 2024. From holding fundraisers and food drives to help those in need, conducting investigative reports that protect businesses and consumers to providing the most trusted news to keep audiences safe and informed, broadcasters play an integral part in local communities each and every day. Join us in honoring the 2025 winners and finalists.

Radio - Small Market

radio Winner
WWNC-AM

WWNC-AM, Asheville, NC
"Voice in the Storm"
iHeart

Finalists:

  • WALJ-FM Tuscaloosa, AL, Townsquare Media Group
  • WXFL-FM Tennessee Valley, Big River Broadcasting

TV - Small Market

Winner
WIBW-TV

WIBW-TV, Topeka, KS
"Hear Me See Me"
Gray

Finalists:

  • WSFA, Montgomery, AL, Gray
  • WCTV, Tallahassee, FL, Gray


Radio - Medium Market

radio Winner
WYCT-FM

WYCT-FM, Pensacola, FL
"Cat Country Cares for Kids"
ADX

Finalists:

  • KAT 103.7, Omaha, NE, iHeart

TV - Medium Market

Winner
KTAL-TV

KTAL-TV, Shreveport, LA
"Geaux Bags"
Nexstar

Finalists:

  • WAPT, Jackson, MS , Hearst
  • WSAZ, Huntington, WV, Gray


Radio - Large Market

radio Winner
830 WCCO

830 WCCO (WCCO-AM), Minneapolis, MN
"Lifesaving Locks"
Audacy

Finalists:

  • WIYY-FM, Baltimore, MD, Hearst
  • WTMX-FM, Chicago, Hubbard

TV - Large Market

Winner
KCRA-TV

KCRA-TV, Sacramento, CA
"Escaping the Blade"
Hearst

Finalists:

  • WDIV, Detroit, Graham Media Group
  • WBBM, Chicago, CBS News and Stations
  • KXAN, Austin, TX, Nexstar


Radio - Ownership Group

radio Winner
Beasley

Beasley
"Community of Caring"

Finalists:

  • Charleston Media Solutions
  • Hampton Roads Media Group

TV - Ownership Group

Winner
Scripps

Scripps
"More than News"

Finalists:

  • Gray Media
  • Hearst Television

First Informer

radio Winner
WBAL-AM

WBAL-AM Baltimore, MD
"Collapse of the Francis Scott Key Bridge"
Hearst



Service to America Awards Partners and Sponsors

The NAB Leadership Foundation thanks the partners and sponsors who make this program possible by investing in the future of broadcasting.

Ribbon of images from 2023 STA


PRESENTED BY

NABLF

FOUNDING PARTNER

NAB

PRESENTING SPONSORS

Bonneville International Hearst Television  
       

© 2025 NAB Leadership Foundation