The Celebration of Service to America Awards is a televised and digital program honoring the dedication and community service that makes local broadcasting essential to our communities. This program honors local broadcasters for their steadfast commitment to ensuring communities continue to be seen and heard while staying informed on the wide variety of issues facing our country.
Join the NAB Leadership Foundation for the 2021 Celebration of Service to America Awards airing locally across stations July 10 through August 14, 2021. Emmy-award-winning host Tamron Hall and other celebrity guests will honor local radio and television stations and community leaders like Lin-Manuel Miranda and Procter & Gamble for their unwavering commitment to the local communities they serve. As a local and national news correspondent and advocate for community service, Hall will tell the stories of every finalist and highlight how local news spotlights important conversations within a community.
Thank you for watching the Celebration of Service to America Awards and supporting the NAB Leadership Foundation. Congratulations to this year’s winners and thank you to our program sponsors and local television and radio stations for rising to the occasion and supporting our communities in their time of need. We are not only helping our communities stay healthy, but we are also offering them hope and reminding them we are in this together.
President, NAB Leadership Foundation
The Celebration of Service to America Awards honors local radio and television stations’ community service efforts. From food drives to fundraisers, weather reports to investigative stories, local radio and television stations are committed to keeping communities safe, heard and informed. Here are the key dates to remember for this year’s campaign:
Entries Open: Monday, January 11, 2021
Entries Deadline: Friday, March 5, 2021
Finalists Announced: Early April
Winners Announced: The 23rd annual Celebration of Service Awards event will air locally across stations July 10 through August 14, 2021
The Celebration of Service to America Awards was founded in 1999 to honor local radio and television stations’ excellent community service efforts. As the NAB Leadership Foundation’s leading fundraiser, this award honors the local radio and television stations that put their communities’ best interests first and helped give back to those in need
The NAB Leadership Foundation and its partners are proud to include the following companies and local stations among the previous Celebration of Service to America Awards winners.
For the second year in a row, this prestigious award show will air on local radio and television stations across the country. If you are interested in joining our distribution network, please contact Director of Development Tim Dotson.
The Celebration of Service to America Awards categories are based on Nielsen Designated Market Area (DMA) rankings. Please refer to the categories with market ranges listed below:
Broadcast Ownership Group
Large/Major Market (TV DMAs 1-50, Radio Markets 1-50)
Medium Market (TV DMAs 51-100, Radio Markets 51-150)
Small Market (TV DMAs 101-210, Radio Markets 151-300)
The NAB Leadership Foundation thanks the partners and sponsors who make this program possible by investing in the future of broadcasting.